10:00

Branding Strategy Presentation #2

The issue and solution in data-driven marketing for the publishers.

Session summary

To set the proper KPI in branding, it is necessary to analyze huge user insight data, and those insight data make it possible to expand promotion.
The new marketing method introduced by unique technology from KPI solutions.
In utilizing data, we will introduce you the degree of reliability for “gathering” and “visualizing” user data and what kind of hints to utilize data while holding up-to-date examples.