11:30

Lunch Presentation

What is the effect of advertising that C CHANNEL aims for?

Session summary

Since C CHANNEL service launched in 2015, C CHANNEL has generated more than 600 million video views per month not only in Japan, but also in Asia.In Japan, C CHANNEL covers 90% of the domestic F1 layer, reaching 30
million users and 9 million F1 users.I will talk about the future media prospects with the latest trends for F1 layer based on the result of “effectiveness of sponsored videos” and “user engagements”