• Baidu Japan Inc.

    Baidu Japan is a Japan-based subsidiary of Baidu, Inc. Since its establishment in December 2006, Baidu Japan has provided internet advertising products including listing advertising and ad-network advertising for Chinese-speaking users, in order to support the marketing activities of Japanese enterprises in China as well as inbound tourism and cross-border e-commerce. Baidu Japan also offers the Japanese-language keyboard input and emoticon app “Simeji”, which boasts over 24 million downloads. In May 2015, Baidu acquired the native advertising company popIn Inc., which features an online media recommendation engine as well as internet and smartphone advertising tools.